All integrations

Ad destinations

One exclusion list covers every Instagram placement.

Instagram runs on Meta's ad system, so your WasteNot exclusion audiences apply across feed, Stories, and Reels as soon as they sync.

Your stack

ShopifyKlaviyoSnowflake

Builds the suppression audience

Your ad accounts

Instagram Ads

What you can build

Audiences you can spin up from Instagram Ads

  1. 01

    Set it once

    The same Meta audiences cover Instagram with nothing extra to do.

  2. 02

    Cover every placement

    Feed, Stories, Reels, and Explore exclude together.

  3. 03

    Always current

    Audiences refresh as your source data changes.

What WasteNot manages in Instagram Ads

WasteNot builds, matches, and refreshes these for you. You never upload a list.

  • Shared audiences

    The same Meta Custom Audiences cover Instagram.

  • Every placement

    Feed, Stories, Reels, and Explore, all at once.

  • Refresh

    Lists update as your source data changes.

How it works

From your stack into Instagram Ads

  1. 01

    Bring in your data

    Connect stores, warehouses, and lifecycle tools as sources.

  2. 02

    Shape the audience

    Build your suppression rules once. WasteNot resolves the matches.

  3. 03

    Sync to Instagram Ads

    WasteNot pushes and refreshes your exclusion lists in Instagram Ads.

See it on your Instagram Ads data.

We will show how Instagram Ads data can feed your suppression audiences and where it fits in your stack.