Ad destinations
One exclusion list covers every Instagram placement.
Instagram runs on Meta's ad system, so your WasteNot exclusion audiences apply across feed, Stories, and Reels as soon as they sync.
Your stack



Builds the suppression audience
Your ad accounts

What you can build
Audiences you can spin up from Instagram Ads
- 01
Set it once
The same Meta audiences cover Instagram with nothing extra to do.
- 02
Cover every placement
Feed, Stories, Reels, and Explore exclude together.
- 03
Always current
Audiences refresh as your source data changes.
What WasteNot manages in Instagram Ads
WasteNot builds, matches, and refreshes these for you. You never upload a list.
Shared audiences
The same Meta Custom Audiences cover Instagram.
Every placement
Feed, Stories, Reels, and Explore, all at once.
Refresh
Lists update as your source data changes.
How it works
From your stack into Instagram Ads
- 01
Bring in your data
Connect stores, warehouses, and lifecycle tools as sources.
- 02
Shape the audience
Build your suppression rules once. WasteNot resolves the matches.
- 03
Sync to Instagram Ads
WasteNot pushes and refreshes your exclusion lists in Instagram Ads.
More Ad platforms
View allSee it on your Instagram Ads data.
We will show how Instagram Ads data can feed your suppression audiences and where it fits in your stack.
